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Building a B2B Go-to-Market Strategy That Drives Revenue
Here's a quick test. Ask your head of sales and your head of marketing to describe your go-to-market strategy in one sentence each. If you get 2 different answers, you don't have a strategy. You have a slide deck. A lot of B2B companies struggle to execute their...
Calculate Your Revenue Growth Potential in Seconds
Our free Revenue Growth Calculator uses your real numbers to show you your growth score, revenue leakage, and the gaps that hold your revenue back, all in about 2 minutes. How to Calculate Revenue Growth Revenue growth rate is calculated using this formula: Revenue...
Six Tips in 60 Seconds: Six Ways AI is Changing Customer Insights
AI-Powered Customer Journeys Are Already Here What if your customer journeys could build themselves, optimize themselves, and respond to customer behavior in real time? In this #SixIn60, discover six ways AI is transforming Dynamics 365 Customer Insights today—from...
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Demos
Success Stories
Coffee + Dunn gets creative to help The Miami Dolphins host more than just football at The Hard Rock Stadium
Emptied Sports Stadiums Tackle Losses With New Experiences Source: The Wall Street Journal Drive-ins, weddings and dinosaur safaris help keep jobs—but can’t compete with game-day revenues Dinosaur safari “Jurassic Quest” came to Foxborough, Mass.’s Gillette Stadium...
Efficient Automated Event Communication Increases Rsvps For Northrop & Johnson
Northrop & Johnson, a global luxury yacht company hosts numerous events globally each year. Unfortunately, there was no automated process in place to arrange, execute, and follow up on each event, from initial planning to promotion to attendee registration to...
Northrop & Johnson Sees Increased Marketing Insights From On Brand, Segmented Newsletter Send
A luxury yacht company, Northrop & Johnson had been using a standalone email marketing tool to communicate with its prospects and clients, but was not able to do more than just sending one-off emails. The firm was not able to see interactions with prospects and...
Federal Agency Automates Constituent Marketing
This federal government agency, made up of seven distinct bureaus, struggled with numerous silos within their operational structure. Further the client was challenged with outdated software solutions that had become increasingly expensive to maintain and...
Top 10 Financial Services Firm Improves Marketing Productivity
A Top 10 financial service firm wanted to improve campaign visibility and transform their marketing operational processes to improve productivity. The firm was challenged with a lack of centralized tools for marketers to consistently track project data, manage...
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White Papers
Maximize the ROI on Your Marketing Automation Implementation
40% of companies that have stayed consistent in fully deploying their market automation technologyfor two years or moresee a measurableimpact on revenue
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