When creating real-time segments, even small missteps can lead to big challenges. What are the top mistakes users make—and how can you steer clear of them? We’ve got the answers to help you segment smarter, not harder, in our recent #sixin60 video:
Marketing Automation Implementation – Step-by-Step Plan
Your marketing team sends hundreds of emails monthly, but engagement rates keep dropping. The sales team complains about unqualified leads, while customer service can't track interactions across channels. Sound familiar? You're not alone, and there's a better way...
