Ever launched a journey in Dynamics 365 Customer Insights – Journeys and thought… wait, that’s not what should be happening? 👀
You’re not alone.
Even the most experienced marketing teams run into unexpected behavior when building and launching journeys. Between evolving platform updates, complex audience logic, and behind-the-scenes automation rules, small setup details can lead to big surprises.
The good news? Most of these issues are predictable—and preventable—once you know where to look.


