With 20 years of experience in marketing operations, Susana oversees Coffee + Dunn’s marketing strategy and leads the Managed Services team—aligning brand, demand generation, and revenue initiatives to drive measurable impact and scalable growth.As a marketing...
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Data Management
The Marketer’s Guide to Meaningful Measurement
Marketers, it's time to elevate your reporting and confidently communicate results that matter. In this session, we'll cut through the noise of disconnected data and vanity metrics with a practical framework for modern marketing measurement. You’ll learn how to: Track...
Connecting Marketing Impact to Revenue Growth: Building a Modern Value Measurement Framework
Discover how CMOs and CROs can connect marketing performance to measurable revenue growth. Learn Coffee + Dunn’s modern value measurement framework—aligning strategy, technology, and AI-driven insights with Microsoft Dynamics 365 to measure what truly matters.Short on...
Six Tips in 60 Seconds: What Leaders Do Differently to Measure Value
Forget vanity metrics. Real growth comes from strategy, alignment, and action. In this #SixIn60 we're covering six things leaders are doing differently to measure value.
By the Power of Data! Unleashing Marketing Forms in Dynamics 365 Customer Insights – Journeys
Watch on demand as David Vargas + Tyler McClain dive into marketing forms in CI - Journeys—demystifying their code and uncovering enhancements to capture leads, execute post-submission routing to support sales, initiate key interactions, and trigger seamless Customer...
Copilot 101: Dynamics 365 Customer Insights – Data
Personalizing customer experiences isn’t just a nice-to-have; it’s the name of the game. To achieve this, you'll need to meet customers where they're at across all channels. Enter Dynamics 365 Customer Insights - Data (CI-Data), the customer data platform (CDP) that...
Six Tips in 60 Seconds: Copilot in Customer Insights – Data
In this week's #Sixin60 we're maximizing Customer Insights - Data with Copilot. Our expert Tim Manders breaks it down with six quick tips to help you build better segments, improve predictions, and refine your data strategy.
Evaluating your next customer data platform? Start here.
You know the value of a customer data platform. Now how do you choose the right one for you? Start with this checklist of key considerations for marketers when selecting a CDP:Data Unification Does the CDP support integration with various data sources such as CRM...
On Demand Webinar: Delivering a Connected Student Experience with Dynamics 365
Successful education organizations know that creating a connected experience begins with putting the student at the center of everything that your institution does. In this webinar, you’ll see how Dynamics 365 can create personalized communications at scale with...







