Managing Director Thomas Manders recently sat down with Rich McCutcheon of PartnerTalks to discuss the transformation of Dynamics 365 Marketing to Customer Insights Journeys, along with how Coffee + Dunn has become a leader in marketing operations within (+beyond) the Dynamics 365 space.
CRM with Marketing Automation: Benefits, Tools, and Challenges
The default CRM setup only records data about and for one-on-one customer interactions. Imagine a situation where your sales and customer service teams have a complete, 360-degree view of each customer from the CRM. They can see every prior engagement with the...