Montgomery County Community College (MCCC) sought to do more than provide quality, affordable education (an impressive feat on its own); it wanted to elevate the way they communicated and engaged with students, a testament to their unwavering commitment to student...
Marketing Automation
Dynamics 365 Connected Experience Demo: Non-Profit/Association Pt. 2
This New Member & Member Management Journey demo shows an ideal end-to-end member journey including automated contact creation, event management and contact opt-out.
Dynamics 365 Connected Experience Demo: Non-Profit/Association Pt. 1
This Donor Management journey demo shows a journey focused on donor stewardship and the personalization available in Dynamics 365.
Dynamics 365 Connected Experience Journey Demo
3 Steps You Need to Take to Start Omnichannel Marketing
Omnichannel marketing is the newest evolution in modern marketing. While multichannel marketing delivers the same message across channels that matter most to your target audience, omnichannel marketing takes a broader, more dynamic approach. It orchestrates...
Filling The Digital Gap
Marketing + Technology = Transformation There’s a hole in the capabilities of many organizations. It’s the function that combines marketing know-how with technology expertise. Whether these capabilities are possessed by one person or a team, organizations that have...
We Have Microsoft Dynamics Marketing. So Now What? (3 Part Series)
With much fanfare in 2013, Microsoft launched Microsoft Dynamics Marketing (MDM) to complement its successful Dynamics CRM offering. On the heels of its 2012 acquisition of Marketing Pilot, Microsoft set out to develop an end-to-end marketing application that...
We Have Microsoft Dynamics Marketing. So Now What? (Part 2 Of 3)
Let’s start with Camp MA. Marketing Automation users have a couple of options. First, they may stay the course and wait until Dynamics 365 Marketing, B.E. arrives (likely Summer 2017). When it does, clients may evaluate the merits of the new...
Sales And Marketing Collaboration: Road To Lead Management Success
Start your sales and marketing conversation now to set up a full lead management life cycle Lead Management is a critical framework within a business’ entire sales process. It’s no surprise many organizations struggle to not only generate quality leads but also to...
What You Need To Know About GDPR
GDPR went into effect on May 25, 2018, but questions are still abound. If you’re currently marketing to EU residents or hope to in the future, it’s important to ensure compliance with this legislation. Many GDPR resource centers cover in depth the information you need...