Driving better customer engagement with a customer data platform takes more than just picking the right software and turning it on. To see real results, your business needs a thoughtful approach that goes beyond the initial setup. But most businesses go wrong at...
Contrary to popular belief, implementing a new software solution successfully takes more than the proverbial simple flip of a switch. There's no stressing enough that any piece of technology only works as well as the process and people it supports, which means...
Discover how CMOs and CROs can connect marketing performance to measurable revenue growth. Learn Coffee + Dunn’s modern value measurement framework—aligning strategy, technology, and AI-driven insights with Microsoft Dynamics 365 to measure what truly...