Digital Asset Management

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Camp MRM users have a much more difficult challenge than Camp MA users.  With no resource management solution on the Microsoft marketing roadmap, the choices…

What Are Your DAM Technology Needs? In our last post we discussed the new role of Digital Asset Management  as driving the consumer’s content experience...
Digital Asset Management as a Critical Business Function   Used to be that Digital Asset Management (DAM) was back-office stuff: the organization and process of storing...
This national specialty retailer had grown through acquisition creating silos within their operational structure.  Further the client was challenged with outdated software solutions that had...