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Camp MRM users have a much more difficult challenge than Camp MA users.  With no resource management solution on the Microsoft marketing roadmap, the choices…

With much fanfare in 2013, Microsoft launched Microsoft Dynamics Marketing (MDM) to complement its successful Dynamics CRM offering.  On the heels of its 2012 acquisition...
What Are Your DAM Technology Needs? In our last post we discussed the new role of Digital Asset Management  as driving the consumer’s content experience...
Digital Asset Management as a Critical Business Function   Used to be that Digital Asset Management (DAM) was back-office stuff: the organization and process of storing...